Box Components Partners With UCI
Box plates have been a fixture on the UCI circuit for a couple years now. But this week, their partnership took on a higher meaning, as Box became an official UCI partner. With the UCI Worlds happening here, on home soil in 2017, it’s oh-so-perfect that this new partnership gets started in 2017.
Here’s the official release:
Box Components and UCI have reached an agreement by which Box becomes an Official Supplier of the UCI BMX World Championships and UCI BMX Supercross World Cup for the 2017 and 2018 seasons.
Box has supplied the UCI with number plates since 2015 for all the athletes participating in these events, and in 2017 the relationship has been formalized to acknowledge Box’s contribution to the discipline.
The 2017 UCI BMX World Championships will be held at the Novant Health BMX Supercross Track in Rock Hill, SC from July 25th through the 30th. The event will host around 4,000 athletes from all corners of the world.
The 2017 UCI BMX Supercross World Cup consists of three events: Papendal (Netherlands,May 6-7), Zolder (Belgium, May 13-14), and Santiago del Estero (Argentina, September 16-17). The World Cup events are attended by around 400 elite athletes.
Kevin MacCuish, UCI BMX Coordinator, said “We are very pleased with the level of support provided by Box for the UCI BMX World Championships and UCI BMX Supercross World Cup.
Riders appreciate the well designed and high quality number plates that they provide, and it is great to have them on board.”
Phil Maxwell, BMX Brand Manager for Box said:
“We are all-about supporting BMX Racing. Box has been supporting athletes, race promoters and USA BMX since it started operations. The UCI is pushing the sport through Supercross events and we are happy to be supplying customized number plates to them.”
That is some great forward-movement for the Box Components crew. Congrats!
PLUS…as we hit the UCI website tonight to check on some specifics on the rules for the upcoming worlds, there it was… the Box logo, under “Official Supporters.” #waycool