G-Cog Sprints Into Bigger Market, Payment Plan

It’s kind of a mysterious device, one you’d expect to find under a shroud, guarded by burly bouncer-types in a NASCAR pit. G-Cog (never “The G-Cog”) has been quietly finding its way in to the training programs of our sport’s top riders for nearly two years. As a “powermeter,” G-Cog is a physical, hardware cog you install on your bike, coupled with software you install on your computer to capture and analyze dozens of datapoints on your riding style, how much torque you are applying to the pedals, what kind of “zero-to-twenty” acceleration you are achieving and more. This data helps the rider (and their coach in many circumstances) learn about their riding from a “scientific” point of view instead of freeze-framing videos, trying to figure out what’s what.

But all this tidily-packaged tech is not for the casual BMX tourist. G-Cog has three options available: the “Basic” at $500, the “Expert” at $1000 and the “Coach” at $1500. We could go in to what each of those models gets you for that kind of coin, but then we would have nothing to chat with G-Cog inventor, George Costa about this afternoon when he is our guest on this week’s episode of the Announcers Tower podcast.

Today’s big news centers around the introduction of a payment plan for people who want to get G-Cog installed in time to have it do its thing as the season hits full throttle, but may not have a chunk of cash to plunk down for one today.

Quoting the upcoming news release on the subject:

Rennen Design Group is pleased to announce that it has created an affordable monthly payment plan option for its BMX powermeter product, G-Cog.  We realize that the initial upfront cost of a G-Cog powermeter may be out of reach for many in these tough economic times.  We have aggressively sought out a solution and have partnered with PaySimple.com, a payment solution company based out of Colorado, to create a secure and reliable payment plan option.  Now customers can opt to make an initial down payment (fixed based on the G-Cog package level) and then split the remaining balance over the next 11 months.  Funds are automatically deducted from their bank account making the transaction hassle free for the customer.

The following are the monthly payments based on package level:

                                                               Basic ($37.18), Expert ($74.00), Coach ($110.82) 

Allowing customers to have this payment plan option enables them to justify the purchase of the G-Cog BMX powermeter by making their purchase more like what a typical gym membership costs.  Considering how much individuals spend traveling to nationals this payment plan allows BMX’ers to know if they’re ready instead of guessing and could potentially help them save thousands over the course of a year and truly maximize their performance.

In the coming months we have some really cool things we are doing behind the scenes that the BMX community will benifit from.  As always it is our number one priority to take care of our customers and answer any questions they may have regarding any Rennen Design Group product.  Check out www.RennenDesignGroup.com and www.G-Cog.com and let us know what you think.

Be sure to watch for this week’s episode of Announcers Tower tomorrow morning.