BAWLS GUARANA AS OFFICIAL ENERGY DRINK OF NATIONAL BICYCLE LEAGUE

“Hilliard, OH January 2, 2007 – It is with great excitement that we announce that BAWLS Guarana has joined the National Bicycle League (NBL) becoming the Official Energy Drink for the 2007 season. BAWLS continues to be a great supporter of professional paintball and gaming and their commitment to NBL BMX Racing will follow the same exciting path. BMXers love their energy drinks and they will love the refreshing taste and caffeinated kick of BAWLS Guarana to keep them bouncing down the track this season! BAWLS Guarana will be providing complimentary product at each of the 2007 National Events to keep everyone bouncing along.”"The fast-paced energy and growing global reputation of BMX racing makes it a perfect fit for our brand, said Hoby Buppert, CEO. Many of our customers are involved in BMX racing and we are excited to support them, as well as to bring plenty of refreshing energy to the newest Olympic sport! NBL and BAWLS are also teaming up to launch a cooperative marketing effort through a limited edition run of BAWLS Guarana packaging available through all CompUSA stores with graphics fully dedicated to BMX racing, as well as a nationwide contest. We are excited to have the opportunity to expose BMX Racing to a new market through this unique campaign and reach a new audience says Kevin OBrien, NBL Marketing Director. BAWLS will make their debut at the Blue Ridge Mtn. National in Lexington, VA, January 12-14 so be sure to bounce by their booth to pick up your sample and meet the crew. For more information on the complete NBL National Series, visit www.nbl.org. About BAWLS BAWLS is the brainchild of entrepreneur Hoby Buppert, CEO of Hobarama, LLC, who named the beverage for the caffeinated bounce the drink packs. Widely distributed to local super markets, convenience stores (7-Eleven), Target Superstores, CompUSA stores and gaming venues; BAWLS is a premium, non-alcoholic, carbonated beverage made from the guarana berry harvested in the Amazonian Rainforest. The caffeine found in BAWLS Guarana contains the same amount of caffeine as coffee and nearly three times that of traditional sodas due to a naturally occurring form of the stimulant found in the guarana berry. BAWLS unique refreshing flavor tastes like a citrus infused cream soda and its popularity continues to grow over a variety of different sectors including financial institutions, the fashion industry, technology businesses, military bases, extreme sports and college campuses. For more information, please visit www.bawls.com.”